Southeastern Grocers serves slice of summer with award-winning caramel apple pie and new frozen desserts

Grocer earns a piece of the pie with first-place award at American Pie Council’s National Championship

JACKSONVILLE, Fla. (May 3, 2024) – Get ready to indulge in the taste of summer as Southeastern Grocers Inc. (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, announces the perfect pairing for warm weather gatherings. Fresh off its victory at the American Pie Council’s National Championship, SEG proudly presents its acclaimed caramel apple pie alongside a delightful selection of its new frozen desserts.

Crafted with care and culinary expertise, SEG’s caramel apple pie has become a favorite among customers and APC judges alike. Its exceptional quality and irresistible flavor led to victories in four of the annual competitions since 2017, cementing its status as a top contender in the realm of pie excellence. The award-winning pie embodies the nature of the season with its blend of crisp apples and decadent caramel, all nestled within a flaky, golden crust. SEG’s caramel apple pie promises to be the highlight of any summer occasion, offering pure indulgence in every bite.

“We are passionate about providing our customers with exceptional culinary experiences that celebrate the essence of each season. Receiving a blue ribbon from the American Pie Council for our Own Brand caramel apple pie is a testament to the craftsmanship and dedication of our team at Southeastern Grocers. This accolade reaffirms our relentless pursuit of excellence. More importantly, it underscores our steadfast commitment to our customers – a promise to consistently deliver fresh, high-quality products at prices that remain accessible to all.”

___Raymond Rhee, Chief People Officer for Southeastern Grocers

Complementing the first-place caramel apple pie are SEG’s new frozen desserts from Own Brand lines Know & Love, Prestige and SE Grocers. Among these delights, Know & Love presents dairy-free gelato in four delicious flavors to help beat the heat this summer: rich dark chocolate gelato and mint chocolate chip gelato both crafted with coconut milk; caramel sea salt gelato made with creamy cashew milk; and butter pecan gelato prepared with pecan milk. Alternatively, Prestige unveils its limited-edition ice cream flavors only available through the summer. Prestige S’mores ice cream features a creamy marshmallow-flavored ice cream base, swirled with ribbons of graham cracker and dotted with bites of chocolate; Prestige Blueberry Crisp ice cream is the perfect combination of sweetness and crunch with creamy vanilla ice cream mixed with delicious blueberry and oatmeal bites. For a frozen twist on a brunch classic, SE Grocers Peach Bellini sherbet combines peach-flavored sherbet and swirls of champagne-flavored sherbet, capturing the essence of a peach bellini cocktail in every spoonful. With these new frozen treats, everyone can enjoy the flavors of summer without compromise.

Dedicated to delivering both quality and value, SEG’s line of Own Brand products – Essentials, SE Grocers, Prestige and Know & Love – offer nearly 8,000 items to help customers save an average of 20% compared to national brands, providing affordability without compromising quality. Recently, Know & Love, the grocer’s private clean label product line, was recognized within the product innovation category in Store Brands’ 2024 Game Changers awards and is set to expand further this year, offering shoppers access to nearly 1,000 clean label products and reinforcing the grocer’s dedication to providing affordable, high-quality options. In 2023, SEG’s Own Brand products and market-exclusive lines garnered more than 150 awards, demonstrating its commitment to meet customer demand for transparency and excellence.

The grocer also continues to offer customers significant savings through its rewards program, which recently earned high marks for the fourth consecutive year in Newsweek’s rankings of America's Best Loyalty Programs 2024. Customers can simply activate exclusive percent back offers and discover personalized digital coupons through the Harveys Supermarket and Winn-Dixie mobile apps, providing savings on the products they love and need the most.

SEG’s award-winning caramel apple pie and Own Brand frozen desserts are available for purchase in stores and online through the Harveys Supermarket and Winn-Dixie websites. Customers can shop online and have their orders delivered right to their doors in as little as two hours, or opt for easy curbside pickup at participating stores. For a limited time, customers can also receive $10 off their first three online orders of $75 or more.

$10 discount per order on first three online orders only. Limited time offer. Exclusions apply. Delivery/pickup not available in all stores. Visit HarveysSupermarkets.com and WinnDixie.com for details.

Southeastern Grocers Inc. (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, is an omnichannel retailer serving customers in brick-and-mortar grocery stores and liquor stores, as well as online with convenient grocery delivery and curbside pickup throughout Alabama, Florida, Georgia, Louisiana and Mississippi. Harveys Supermarket and Winn-Dixie are well-known and wellrespected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and a strong commitment to providing the best possible quality and value to customers. For more information, visit www.harveyssupermarkets.com and www.winndixie.com.

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